DAAD

Funding programme: Deutscher Akademischer Austauschdienst

Project reference: 57601179

Principal investigator: Mara Cerquetti

Role UniMC: Partner

Consortium:  Coordination by Heilbronn University for Applied Sciences - Faculty of International Business (DE)

Runtime: from 01.01.2022 to 31.12.2022

Short description:  The project “Intangible Cultural Heritage and Sustainable Tourism in the Marche Region” is planned as a five-day Summer School, offered jointly for students of the Master programmes “Nachhaltige Tourismusentwicklung” (NTE) at Heilbronn University for Applied Sciences (HHN), Faculty of International Business, and “ITourDeM – International Tourism and Destination Management” at the Italian host university Università di Macerata (UniMC), Department of Education, Cultural Heritage and Tourism. The project aims at creating an academic and international learning experience for the Master students from both universities and to establish and promote professional and scientific exchange among the involved researchers related to the summer school topics (Ziel 1, 3). The HHN will contribute knowledge and expertise related to sustainable tourism and regional development. UniMC is highly experienced with regard to cultural marketing and cultural heritage management (Ziel 4).

Total cost:  € 20.000,00

EU contribution:  € 20.000,00

EU contribution to UniMC:   -